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Creative Campaigns Wash Over Regional Flood Control District
Billboards aren’t becoming obsolete; they’re just evolving. Take the Clark County Regional Flood Control District in Las Vegas, one of the most progressive public agencies when it comes to...
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What Does SEO Mean?
It seems like every other day a new buzzword is created. With so many different words that can mean practically anything, it’s no wonder that the term “SEO” hasn’t worked its way into the collective...
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Flash Banner Ads Going Away on September 1, 2015
Flash banner ads will be disappearing soon. As of September 1, 2015 Flash ads in the Google Chrome browser will no longer have automatic animation and will become click-to-play. This is the first...
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Instagram Advertising and Costs
Opportunity One year ago Instagram introduced native advertising in the United States utilizing promoted photos and videos from major brands introducing a new multibillion dollar advertising business....
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4 Unique & Fun Marketing Blogs Worth Checking Out
While the Penna Powers blog is great for keeping you up-to-date on what’s happening in the advertising world, we can’t cover every topic all of the time. When you’re looking for another place to glean...
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Newbies of Penna Powers
A whole lot of fun has joined the Penna Powers family as of late; let us introduce you to some of our newest employees. Katherine, Jordan and Calvin are the coolest of the bunch having all graduated...
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4 Unique Ways to Get an Advertising Agency Internship
Advertising agency internships are tough to get. Whether it’s an account management internship, designer internship or public relations internship, there will always be more applicants than openings....
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How to Organize a Company Blog Team [Video]
Are you creating a company blog team and don’t know where to start? Watch our video to find five key steps to get your company up and blogging in no time, including: 1. Select a team lead and get...
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Two Weeks in my Boss’ Office: Why an Open Office Concept Might Not be so Bad...
Last month, new carpet was installed in my office space. So there I was, kicked out for two weeks, left to wander the hallways with no place to call my own. My boss, seeing me in despair, was kind...
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Where to Find Excessive Amounts of Free Utah Data
There is so much data out there. We need to use it when we’re making decisions about the future. This is how Pamela Perlich, Ph.D. and senior research economist for the Bureau of Economic and Business...
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The 7 Top Sporting Events in Utah by Attendance and Viewership
Have you ever wondered what the largest sporting events in Utah are? We’ve compiled two lists – one for the most attended sporting events in Utah and another for the most watched TV sports programs in...
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I Made a Post With a Clickbait Title and You Won’t Believe What Happened Next!
Actually, despite my sensational title, what happened next is pretty believable: namely, you clicked on my link. You see, there’s this weird internet phenomena called “clickbait” that’s currently...
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How to Survive and Thrive in an Advertising Agency
Agency life can be pretty intense, so it’s important to keep your head and learn how to keep up with the fast-pace. Each agency is different but it’s safe to assume that you’ll have to stay late,...
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Swipe Right: How Tinder Became a Platform for Brands
In this day and age of digital fragmentation and ad clutter, brands are looking for more and more ways to break through to their audience. The best way to do this? Actually knowing your audience. Know...
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Getting Ready for Star Wars Episode 7
As you should know, Star Wars Episode 7: The Force Awakens is coming out December 17. That’s just 29 days away! That leaves us with about four weeks before the new movie is upon us. In other words, now...
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Why We Need Creative People
Last week I was asked to present at the Annual Administrator’s Conference “The Learning Edge.” My topic: how to best teach and reach creative students in the classroom. Our company has been hiring...
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How to be More Creative
What does it mean to be creative? Is there an undeniable logic that governs all creativity? Or have we assigned so many different definitions to the word that now it means almost nothing? I’ve heard...
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Why Sales Reps Should Stop Selling (with Examples of Bad Sales Emails)
Working as a media planner gives me the opportunity to interface with a lot of sales reps. Their titles vary from account managers, business development executives, marketing specialists, or sales...
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We’re one of the top Nevada ad agencies. So, why haven’t you heard of us?
Sure, the name Penna Powers may leave you scratching your head, but we’re pretty confident you’ve seen our work. And isn’t that what’s important? We believe so. That’s why we put our efforts into...
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Penna Powers #1 Agency Website in Utah
PennaPowers.com Web Traffic Last 12 Months. Source: Alexa.com We wanted to thank our website visitors for making us the #1 agency website in Utah in terms of unique visitors and pageviews. (source:...
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